The evolution of Farmácia Nova da Maia brought with it a renewed experience of proximity, comfort, and modernity. The move to a larger, brighter, and more contemporary space highlighted the need to align the visual identity with this new reality. We developed a brand refresh that preserved its essence while redefining its visual presence. The intervention focused on creating a lighter, more human, and welcoming visual language through the refinement of the color palette, the balance of graphic elements, and the alignment of the identity with the real experience of the space.
At euroamenos.pt, you'll find "Big brands at small prices." This online store features a wide portfolio of food products and consumer goods. This is a case of respect for the client's communication and positioning, where the project's identity colors have transitioned into the digital world. With a focus on the experience of quick and easy purchasing, the store offers various payment methods.
Celso de Lemos New York City's e-commerce communicates with the other side of the Atlantic. It is a website that fully aligns with the aesthetic and digital presence of the brand, while also serving as a product catalog for the Abyss Habidecor and Celso de Lemos brands and enabling the purchase of these high-end Portuguese products. This solution promotes the dissemination of concepts and creates bridges and points of contact with the in-store experience. Click the link to explore the online project: https://www.celsodelemosnyc.com.
